Thursday, September 3, 2020

My Last Duchess Essays (462 words) - My Last Duchess,

My Last Duchess An emotional monolog is characterized as a sonnet wherein a solitary character is addressing an individual or people generally about a significant subject. The reason of most emotional monologs is to give the peruser a by and large or personal perspective on the's character. An extraordinary artist can utilize accentuation and beat to cause the sonnet to show up as though it were a real discussion. Robert Cooking, known as the dad of the sensational monolog, does this in his sonnet, My Last Duchess. The Duke of Ferrara, the speaker in My Last Duchess, is depicted as a desirous, pompous man who is extremely controlling over his better half. The Duke of Ferrara was made desirous by everything the duchess did, no matter how immaterial it was. He was particularly desirous of Fra Pandolf, the man who painted the duchess in the sonnet. A lady ought to be satisfied uniquely by her spouse, as was not the situation with the duchess and Fra Pandolf. She was as well effortlessly dazzled by the painter (line 23). Fra Pandolf was by all account not the only man that made the duke envious. Each and every individual who passed the duchess got much the same grin as the duke (line 44). The duke expected to be the main man to get a grin from his better half. Another part of the duke's character tended to in the sonnet is his deigning mentality. Multiple times in the sonnet the duke unnecessarily told the names of the specialists who made the perfect works of art that he claimed (lines 3 and 56). He felt predominance over the emissary he was addressing by dropping these names. The duke tended to the emissary as anever read stranger (line 6). In addition to the fact that it was belittling for the duke to consider him an outsider, yet he called him unintelligent as well. The third character quality of the duke is his controlling conduct. In lines nine and ten he told the emissary that nobody puts by the window ornament that he had drawn for him yet the duke himself. He wanted to control who at any point took a gander at the artistic creation of the duchess. The fundamental proof of his overwhelming conduct is in line 46. The line peruses, ...then all grins halted together. The line is questionable, yet the no doubt translation is that the duke had his significant other murdered. The sonnet can be deciphered in a few unique manners, yet in all cases the duke is a very controlling man. In spite of the fact that My Last Duchess was set a very long time previously, exercises can be gained from it and utilized in the present society. No single good lies underneath the sonnet yet in the event that one must be discovered, it would be the brilliant standard. Do unto others as you might want them to do unto you. One would without a doubt concur that the duke picked up nothing by being how he was. Only graciousness gets an individual ahead, regardless of what society that individual is from.

Saturday, August 22, 2020

Why are adjusting entries necessary Essay Example | Topics and Well Written Essays - 1000 words

Why are changing sections important - Essay Example A circumstance that requires a change section is the point at which a sum in the bookkeeping records of the organization has just been recorded however the sum is understood that it is unmistakably more than the present bookkeeping time frame. Thus, there are different circumstances that the changing diary passages might be required before the organization issue the budget reports for instance a circumstance when there is nothing that has been gone into the bookkeeping records for a specific cost or income that did happen and necessitate that they are remembered for the pay articulation and the monetary record of the present time frame. Another circumstance is the point at which some measure of cash has just been entered in the bookkeeping records however it should be separated between at least two bookkeeping periods. Modifying passages are utilized to gauge salary and money related situation of the organization or association in an extremely helpful and important manner. For instance if the administration of the organization would wish to realize the much they earned during the most recent couple of months or years and even its liabilities and resources at specific date. This makes it an important purpose behind creation the sections that will demonstrate the real and reasonable situations to the clients. The method for making these alterations and sections must be finished and reliable toward the finish of each bookkeeping period (Lypko, 2013). Along these lines the bookkeepers must guarantee that they make these alterations by breaking down altogether the records and figure out which record requires modification. Altering passages permits budget summaries to be looked at through changed bookkeeping periods (coordinating guideline). The executives of the organization can utilize the modification passage diary to break down whether the organization is gaining ground as far as acquiring benefits or improving its money related position. For instance if the accumulated pay cost for a given month is

Friday, August 21, 2020

A Study Of His Poetic Turns English Literature Essay free essay sample

Verse has been characterized in any case contingent upon the point of convergence on which a man is one-sided to. For delineation, Malcolm takes note of that prior endeavors, similar to Aristotle s writers focused their meaning of poesy towards play, satire, address in talk and in the end in vocal. Kant brings up that, along these lines endeavors to determine poesy moved point of convergence towards characters and qualities like rime and stanza signifier. In add-on, Thomas noticed that, the ulterior definitions other than centered in underscoring the significance of qualities that separate poesy from exposition signifiers of creating. Their main point is to advise the perusers about a specific fit, for example, articles, lifes, books and pronunciamentos ( qtd. in Malcolm ) . In any case, at around the focal point of the twentieth century, there has been a free meaning of what poesy is essentially as the utilization of etymological correspondence imaginatively to concoct a bit of work . Contrasted with different plants of writing poesy is primarily recognized by its signifier or development, most present day artists have gotten off from the perceived signifiers and are creating in free verse. We will compose a custom exposition test on A Study Of His Poetic Turns English Literature Essay or then again any comparable theme explicitly for you Don't WasteYour Time Recruit WRITER Just 13.90/page Be that as it may, these modifications do non mean that poesy presents need account or it is unlogical, it suggests that poesy is an exertion in doing the story thought system delightful without the heap of arraigning the intelligent. John Keats, a Romantic writer in English portrayed it as Negative Capability . In the sentimental assault signifier is seen as a cardinal segment in effective poesy since it is progressively recognizable and unique in footings of the verifiable in whimsical rationale ( Christensen et al ) . This research paper tries to arraign a figure of Keats poesy and exposition while amending them in the noticeable radiation of the curves using the Jungian hypothetical record of the psyche in uncovering Keats solid Self where he every now and again hid from his perusers in his abstract letters and section structures. In unconventional, the adjustment of John Keats work will be founded on the twists in his section structure whereby he changes the subjects of the stan za structures from the waies in which the refrain structure was initially gone to, as an outcome covering from his perusers in his letters and sonnets the existent and expected centrality using this method in his graceful work. In add-on, the utilization of graceful twists in the Sonnets that he composed helps John Keats in disguising passionate sentiments from his perusers. Conceived in Moorfield, during the 1790s John Keats educated at the Reverend Mr. Clarke School at Enfield. In any case, John Keats was expelled from school at an early and joined a sawbones Mr. Hammond as a learner in Edmonton. By the by, agitated by the occasions that prompted his remotion from school he conveyed with him and ever felt a shortfall in the perception and order Latin. This constrained him to decipher and make a genuine composition out of the entire of Aeneid by Virgil. Moreover, at the clasp he was other than larning and investigating etymological correspondence on his ain going scholarly for his age on his ain. After the mandatory footings of mature ages under Mr. Hammond, John Keats joined Guy s Hospital to dissect regular history, life systems and clinical forte. In spite of the fact that John Keats was brought into the world a characteristic writer it is of import to see that he got poesy in his eighteenth twelvemonth, the surveies in clinical claim to fame apparen tly could non empower him to peruse scholarly work rather than the voluminous books on life structures, clinical forte and history. In any case, his brush in the wake of perusing Spencer s Fairy Queen stirred the psyche he had inside him for poesy. Besides, the faery land in Spencer s work made him illuminated into another universe in which neer existed previously, he imitated the faery land drove him to making his first volume out of section frames in which one of the refrain shapes in it is Imitation of Spenser , which has become a beguiling stanza structure for the individuals who are keen on the historical backdrop of John Keats. Essentially, the brush he had with Spencer s work denoted the start of affection for poesy, John Keats was pulled in to crafted by Shakespeare, Spencer and Chaucer and after two mature ages he had the option to end the calling in clinical claim to fame and take poesy on a full clasp balance. In outcome the assurance to the full take poesy unmistakably prompted making out of volumes of poesy work which is as yet applicable and adapted today. John Keats is one of the most powerful British artists the universe over. Keats passed on at the age of 20 five however his refrain structures were a power to recon with. His impact all things considered developed by springs and limits after his expire. Verse can be of an individual sort and unquestionably Keats was of an individual sort. The refrain structure can depict the writer s region of head, his emotions and what the individual in question sees of something. Subsequently by perusing poesy we can dive into a writers mind and comprehend the occasions or impact that rose above before the creation of the section structure. Such section structures might be about harmony, war and love among others. It is a story about the writer s encounters. Keats artists are to a great extent about adoration and the strict or Godhead. Verse as an artistic craftsmanship contains covered messages. So as to interpret and secure a progressively realistic dread of John Keats verse it is judicious to put highlight on profundity brain research and the build of individualization. It is basic to determine entrance on how the human brain plants. Analysis is a school of thought that was created by a doctor known as Sigmund Freud. Therapy includes the review of the human character through the perusing of dreams ( Dunne 14 ) . Freud laid out the part and relationship of the Idaho, grandiosity, and pro affectedness in the development of the human character. The human brain is the thing that decides our reason for activities or conduct. Only as it s the example with numerous artists, John Keat s adored the wonderful twist exorbitantly. He has utilized twists deliberately and appealingly in his section structure. In any case, it s of extraordinary critical to concede Keat s love of beautiful curve. Negative capacity is something that Keat is commended for esteeming actually essentially in poesy. Keat s hypothesis of Negative Capability portrays the limit that one acknowledges the ambiguous and the unsolved. Keat thought of this hypothesis following the various happenings that developed both in his life and poesy work and he puts it frontward by the use of the twist. Walter Jackson Bate, Keat s most praised biographer does non do any highlight on Keats mind. In any case, he recognizes the way that Keat has a bubbly ridiculousness. It s this mind develops on the turn-jokes, as merger clout lines and set-ups, about model of shock and development. As we will find in this specific situation, turns showed up all through Keats oeuvre each piece great as his light verse. It s spur of the moment and hard to accept of parody, dramatization, funniness or pleasance corresponding to a genuine spread out poesy. The association between these two different scholarly plants may even be progressively driven for individuals to partner and hang on. Verse is non simply a minor proclamation of individual look or craftsmanship yet it s subject to the nature of formal dramatization. This quality clashes with bogus familiarity and garishness. It makes a stipulation of estrangement that allows a stanza structure to arrangement itself as an oil idea in its won approval and rights. Auxiliary show or as M.L Rosenthal calls it formal dramatization in his work, The Poet s Art, there is a tiny partition between the basic genuine poesy and the basic comedic that gives an inclination at the extremely first impression. Such close connection is obvious in Keat s grouped refrain structures and composition. On March thirteenth 1818, Keats sends a letter to Benjamin Bailey his companion. Through this letter, a divulgence is made of how significant the curve is to him in a clever and genuine mode. In this correspondence, Keat records existent things, semi-genuine and no things. the being of the stars and the Moon and the changes of Shakespeare, are a portion of the existent things that are referenced by Keat ( Grant 6 ) .This announcement is a clear picture of Keats s critical world that has been brought out as astounding idyllic curve. Keat has drawn out this way somewhat clever by consolidating the galactic natural structures viz. the Moon and the stars with a rather out of topographic point and an alternate subject all together: Shakespeare s Hagiographas. Regardless of the announcement get bringing down on a genuine note through the use of rather hard to comprehend components like the Moon and stars, Keat fuses mind in a similar articulation by using the curve to advert the changes of Shakespeare. The set-up and turn of phrase is the basic plans of the stifler that is sent by Keat in this writing. This arrangement is made use of to give the sentiment of how such plans are existent each piece great as to him. In using the expression the stars and the Moon and the changes of Shakespeare, are a portion of the existent things, ( Grant 6 ) .one of Keat s mind is behind this idyllic Volta. He moves his considerations from logical items to Shakespeare s scholarly work. At the point when profundity brain research is applied in this setting using Jung s hypothetical record of the psyche to uncover Keat s mind grouped the peruser thinks of arranged choices. Keat s grandiosity is the most probable brain that is behind this graceful Volta. Self image is the inquisitive witting sense of self to a man. Sense of self plays five discernable capacities that incorporate the stableness of singularity, stableness of individual, world testing, information and the official guide. It s this part of pomposity that makes a single unsurprising and trustworthy as clasp passes by. Through pretentiousness,

Sunday, June 7, 2020

About Abigailrs Behavior In The Crucible - Free Essay Example

Although Abigail is somewhat responsible for her actions and the deaths of many innocent Puritans, there are several outside factors that influenced her behavior. One outside factor that influenced Abigailrs behavior was her relationship with John Proctor. Abigail thought that John Proctor was in love with her even though he wasnt. In Act II, Elizabeth tells John, There is a promise made in any bed spoke or silent, a promise is surely made (Elizabeth 64). Elizabeth is trying to tell John that even though it was a one night stand for him, it was meaningful to Abigail. Johnrs rejection caused Abigail to be heartbroken. This led to Abigail performing witchcraft in the woods with Tituba and a group of girls to form a love potion. Abigail was desperate to get John back and make him feel the same way as she did. Even after the affair was over, John continued to see Abigail and give her false hope that one day they might be together. When he sees her in Salem, he tells her that he still thinks about her softly from time to time, but he will never be committed to her. Abigail might think of this as a challenge and still has hope for them to be toget her one day. If John Proctor would not have committed adultery with Abigail, she would have never acted the way she did. Another reason for Abigail to feel hatred toward Salem is her childhood; shers never had anyone to care for her or show her love. When Abigail was a child she witnessed the murder of both of her parents. Indians broke into her home while they were sleeping and slaughtered everyone she loved. After this happened, Abigail was forced to move into her Uncle, Reverend Parris house. Parris is hooked on his reputation in Salem and trying to hold onto his power, so he never pays much attention to Abigail or his own daughter, Betty. This causes Abigail and the group of girls to rebel and seek attention throughout Salem. If Abigail would have been loved, or cared for, or paid more attention to, she would not have rebelled. She would have been happier with her life and maybe handled the rejection from John in a healthier way. When he rejects her, it triggers her even more because it is just one more person that doesnt love her, nor care for her. Lastly, Abigailrs behavior was influenced by her society. In Salem, women didnt have much freedom, nor was their voice heard over a manrs. Men held all the power, while women were viewed as weak. For example, when John Proctor takes Mary Warren and forces her to confess, he tells the court that Abigail committed lechery. When this was spoken, all faces turned toward Abigail like she was the criminal. Not one of them turned their head toward John Proctor, the one who was married with three kids and a baby on the way. Danforth even says, Good then, if she tells me, child that it be harlotry, may God spread his mercy on you (Danforth 117). In this society, it is clear why a woman would not ever want to tell the truth when all the blame will lead back to her. Although Abigail made some poor choices, it was not all her fault. There were several outside forces that led to her actions. More responsibility should have been put on John Proctor; he gave her false hope and misled her in the wrong direction. Parris should also be more to blame for her actions because as a family member, he should have loved and cared for her more than worrying about his own reputation. And family, had Abigail lived in a more equal society, she may not been heartbroken or careless about her actions.

Sunday, May 17, 2020

Classification Of Data Mining Techniques - 1512 Words

Abstract Data mining is the process of extracting hidden information from the large data set. Data mining techniques makes easier to predict hidden patterns from the data. The most popular data mining techniques are classification, clustering, regression, association rules, time series analysis and summarization. Classification is a data mining task, examines the features of a newly presented object and assigning it to one of a predefined set of classes. In this research work data mining classification techniques are applied to disaster data set which helps to categorize the disaster data based on the type of disaster occurred in worldwide for past 10 decade. The experimental comparison has been conducted among Bayes classification algorithms (BayesNet and NaiveBayes) and Rules Classification algorithms (DecisionTable and JRip). The efficiency of these algorithms is measured by using the performance factors; classification accuracy, error rate and execution time. This work is carried out in t he WEKA data mining tool. From the experimental result, it is observed that Rules classification algorithm, JRip has produced good classification accuracy compared to Bayes classification algorithms. By comparing the execution time the NaiveBayes classification algorithm required minimum time. Keywords: Disasters, Classification, BayesNet, NaiveBayes, DecisionTable, JRip. I Introduction Data mining is the process of extracting hidden information from the large dataset. Data mining isShow MoreRelatedData Analysis : Data Mining Essay1087 Words   |  5 PagesData, Data everywhere. It is a precious thing that will last longer than the systems. In this challenging world, there is a high demand to work efficiently without risk of losing any tiny information which might be very important in future. Hence there is need to create large volumes of data which needs to be stored and explored for future analysis. I am always fascinated to know how this large amount of data is handled, stored in databases and manipulated to extract useful information. A raw dataRead MoreData Mining, Classification, And Association Rules1654 Words   |  7 PagesAbstract: Classification is one of the most familiar data mining technique and model finding process that is used for transmission the data into different classes according to particular condition. Further the classification is used to forecast group relationship for precise data instance. It is generally construct models that are used to predict potential statistics trends. The major objective of machine data is to perfectly predict the class for each record. This article focuses on a survey onRead MoreData Analysis : Data Mining1567 Words   |  7 PagesIntroduction Data, Data everywhere. It is a precious thing that will last longer than the systems. In this challenging world, there is a high demand to work efficiently without risk of losing any tiny information which might be very important in future. Hence there is need to create large volumes of data which needs to be stored and explored for future analysis. I am always fascinated to know how this large amount of data is handled, stored in databases and manipulated to extract useful informationRead MoreEssay On Rain Prediction860 Words   |  4 PagesFuzzy logic techniques for prediction of rainfall Rainfall is a stochastic process that depends on temperature, humidity and winds. To obtain accurate rainfall prediction the above said factors should be well maintained and controlled. For this purpose a number of methods have been proposed. Fuzzy inference is used for mapping I/P and O/P sets with a set of fuzzy rules. 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The main idea is to analyze data from different perspectives and discover useful trends, patterns and associations. As discussed in the previous chapter, the healthcare organizations are producing massive amounts of electronic medical records, which are impossibleRead MoreClassification And Novel Class Detection Approaches Of Feature Evolving Data Stream1716 Words   |  7 PagesA Survey On Various Classification And Novel Class Detection Approaches Of Feature Evolving Data Stream Abstract: The classification of data stream is challenging task for data mining community. Dynamic changing nature of data stream has some difficulties such as feature evolution, concept evolution, concept drift and infinite length. As we know that the data streams are huge in amount, it is impractical to store and use all the data for training. 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The merging of technology with the management of customer relationship will result in an improved overall process. The technique of data mining will not only solve the issue but also the policies and the strategies so designed could be more effective and competent. Thus the money spent on the customer retention programs/schemes can be saved by being more direct and specific. SCOPE In the present growingRead MoreNotes On Web Usage Mining1615 Words   |  7 Pages2. WEB USAGE MINING Data mining techniques can be mainly divided into three categories: Web structural mining, Web Content mining and web usage mining. Web structural mining is used to discover structure from data available on web like hyperlinks and documents. It can be helpful to the user for navigating within documents as mining can be done to retrieve intra and inter hyperlinks and DOM structure out of documents. Web Content mining can be used to extract information from the data available on

Wednesday, May 6, 2020

Essay on Gender Discrimination at Walmart - 2005 Words

Walmart, the world’s largest retailer and private employer, has established a highly profitable business centered on a low-cost strategy that utilizes logistical efficiencies to create a competitive advantage. Yet, to maintain this low-cost strategy, Walmart has engaged in ethically questionable practices, including gender discrimination in promotion and pay. While the Supreme Court recently ruled against class certification of 1.5 million women in the Dukes v. Walmart case due to a lack of proof that Walmart operated under a â€Å"general policy of discrimination†, overwhelming evidence demonstrates that gender discrimination is a persistent problem rooted in the culture of Walmart, despite gender-neutral policies (Biskupic, 2011). 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Immoral activity of paying low for more and the overtime works had been held (Karen, 2004) .The quantitative records of designations in the company showed that Wal-Mart had sexual discrimination in its organizationRead MoreGlobal Issues Of Walmart And Coca Cola1081 Words   |  5 PagesElfers Walmart And Coca-Cola There are things that we use everyday, that are essential to our everyday life. We buy things from Walmart just because they are cheaper than Target for example. Truth is that most of us buy things from places because it is in our best convenience, without knowing the background of it all. The reasons to why certain things are worth what they are worth. Quality over quantity, meaning they sacrifice the quality of certain objects. The reason why I have chosen Walmart is because

Business Proposal on Kuehne Nagel

Question: Discuss about theBusiness Proposal on Kuehne Nagel. Answer: Introduction Kuehne Nagel has evolved from a traditional global freight forwarder to a leading international provider of innovative as well as fully incorporated solution related to supply chain. The company was founded by August Kuehne and Friedrich Nagel in the year 1890. At present, it has developed as a leading logistics provider in the world. Kuehne Nagel is dedicated to upholding open, wide-ranging and reliable communication to help media requirements. The products of the organization mainly include fuel and security charges as well as plus automated. In other words, the products of the company include airfreight commodities. The goal of the organization is to constantly optimizing procedures, data and service quality, across the entire organization. Kuehne Nagel carries out more than 3,500 annual audits with the aim of recognizing probable weaknesses with the assist of its incorporated QSHE management system. The Scope of consolidation for the company is given as follows: Acquisition Capital Share obtained in percent equals voting rights Currency Share Capital in 1,000 Rennies Investment 100 GBP 1 Cooltainer Holdings Limited 75 NZD 1,200 Eichenberg Group 100 BRL 5,349 K-Logistics 100 EUR 91 Amex Limited 12.5 ILS 2 In scope of the contract, the company handles shipment order management along with door-to-door visibility. Organizational Corporate Social Responsibility Social Responsibility Performance The Kuehne Nagel Group upholds the highest quality, safety and health as well as security standards. The corporate social responsibility statement is compulsory for each worker across the business units of the Kuehne Nagel Group. With the help of the CSR program, it allows the company to offer steady, high-quality services across all international processes. On the domestic and the national level, a huge number of proposals were offered in order to make sure compatibility between work and family life. Leveraging the CSR program, the Kuehne Nagel Group is able to convey a customer-centric approach that is based on: Common language in order to progress understanding of quality requirements (Preuss, 2013) Through partial certification audits the program led to incessant improvement of business performance The program had also led to improved product as well as process quality that in turn improved the performance of the company Through augmented efficiency, the program had also led to upshot benefits that will reduce waste and lead to better resource handling The performance of the Kuehne Nagel Group is improved globally and as per the reports, the net proceeds of the company is CHF 18,500 million that is equivalent to 2 percent higher than the preceding year (Kurian, 2015). Corporate Governance Corporate governance is the system of rules as well as procedures with the help of which a company is directed and controlled. The interests of the various stakeholders in the company are mostly balanced with the help of good corporate governance. Corporate governance is an essential, imperative part of the administration culture of the Kuehne Nagel Group. The objectives of corporate governance are described in the Directive on Information Relating to Corporate Governance of the SIX Swiss Exchange. These are mostly laid down in the Articles of Association, the Organizational Rules as well as the Committee Guidelines of the holding company. The Kuehne Nagel Group mostly follows the standards that are established in the Swiss Code of Best Practice for Corporate Governance. The corporate governance mainly aims at generating sustainable value for all stakeholders as well as to maintain the decision-making potential and efficiency of the company (M. Coe, 2014). Organizational Culture Corporate Culture The corporate success of the company is built on the dedication of their skilled as well as capitalist workers. The Group is enthused to deliver for customers and as a result, they are proud to be part of the leading logistic company in the world. The culture of Kuehne Nagel Group is characterised by a focus on specialized skills as well as social capability. The Group makes sure that the workers at all levels are provided with suitable responsibilities with the help of their Challenge and Promote objectives. As a result, this objectives helps to develop the talent of the individuals to the fullest. Kuehne Nagel Group is committed to their strong integrity-based culture that helps to promote the objectives of: Partnership Responsibility Respect Internal open communication The human resources policy of Kuehne Nagel Group is firmly associated with the strategy of the Group as well as its value based corporate culture. In the field of culture, Kuehne Nagel Group provides support to music and literature (Smith Pijanowski, 2014). Ethical Culture Ethics are imperative in an organization as they deals with the values and thoughts that are used by an individual to preside over the individual action. The ethical culture that is followed by Kuehne Nagel Group mainly deals with inherent and extrinsic rewards that helped the organization to bound their culture and ethics. The ethical culture of the organization is broad that varies in application and range (Ruiz-Palomino, Martnez-Caas Fontrodona, 2013). Organizational Technology Impact of Technology on Organisational Performance The rapidly increasing number of workers is making the use of computer technology so that they can perform their work diligently. This is in turn is having a positive impact on the performance of the organization. The Group has an established ability to offer an integrated as well as single-source logistics solution. With the advancement in technology, Kuehne Nagel Group has been able to diminish their distribution cost, decrease inventories and speed up their introduction of new commodities. As a result, the group is also able to reduce supply chain intricacy by providing lengthwise supply chain visibility to its clients (Rasula, Vuksic Stemberger, 2012). Figure: High-Tech Supply Chain (Source: Kn-portal.com, 2016) Social Media Use The Group is dedicated to maintaining open, comprehensive and reliable communication to support media requirements. The social media use had helped to increase the visibility of the company and improve brand image. The use of social media had also helped to establish the company as a thought leader and draw new leads and clients. The company had realized the benefits by social media with the increase in market aptitude as well as business intelligence of the company (Treem Leonardi, 2013). References Kn-portal.com. (2016). Kuehne + Nagel: High-Tech. 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